In Thailand, food forms a central part of any social occasion—and vice versa. That is, food often becomes the social occasion in itself, or reason to celebrate. This is partly due to the friendly, social nature of Thai people, but also because of the way in which food is ordered and eaten in Thailand.

In the West, a “normal” restaurant meal consists of a starter followed by the main course and dessert, with each individual ordering only for him or her. In Thailand, there is no such thing as a starter; neither is there any dish that belongs only to one person. As a general rule, Thai diners order the same number of dishes as people present; however, all dishes are shared and enjoyed together. For this reason, it is better to have many guests at the table rather than just one or two. In fact, many Thais believe that eating alone is bad luck.

A typical Thai meal includes four main seasonings: salty, sweet, sour, and spicy. Indeed, most Thai dishes are not considered satisfying unless they combine all four tastes. When eating out, a group of Thai diners would order a variety of meat and/or fish dishes, plus vegetables, a noodle dish, and possibly also soup. Dessert may consist simply of fresh fruit, such as pineapple, or something more exotic, such as colorful rice cakes.